Tobacco free kids with
plain packaging.

Around 100,000 people in the UK die each year due to smoking** - and most, unfortunately start as children. Peer pressure plays a huge part in encouraging kids to try smoking. But so do the designed cigarette packs that are used to entice young people. So what are the real facts about smoking? And what can we do to help and encourage smoke free children?

**Source: ASH

Smoking facts for kids

help us stop children from starting

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* This number reflects the total amount of people who have signed up to support the plain packaging of tobacco products, via the Plain Packs Protect Partnership (logos below), British Heart Foundation and Cancer Research UK websites.


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Shopkeeper Mark Brackenbury explaining why he supports plain packaging, and how he doesn’t feel it will harm small traders. Watch the video above.


Infographic teaser

The real facts about kids and smoking


Word on the Street What the public think about tobacco packaging.
Supporters Smoke Free South West ASH NI ash Ash Scotland Ash Wales British Heart Foundation British Thoracic Society – Stop Smoking Champions Cancer Research UK Cancer Focus NI Chartered Institute of Environmental Health Cut Films Faculty of Public Health Fresh Smoke Free North East National Heart Forum NCSCT The Roy Castle Lung Cancer Foundation Royal College of Midwives Royal College of Nursing Royal College of Physicians SmokeFree Lincs Smoke Free Life Solutions 4 health TCC Tobacco Free Future Trading Standards Partnership South West